Joint Venture Ideas - Business Acumen Exerpt Originally by Kevin Lam
Posted on 15 Dec 2009 at 12:19 pm | Tagged as: Business, Internet Marketing, Management Tips
One of the fastest ways of building your client base is to search out mutually-beneficial JVs. The key words here are’mutually-beneficial.’ Find marketers and business owners who’ve already got enormous’responsive’ mailing lists and make them an offer they cannot refuse.
Many individuals have tried using this plan but have failed totally. I’ll tell you why.
The problem with many folk is they are only focused on what they can get out of the deal. You will never get it if that is what your focus is on.
When you are attempting to form joint ventures, focus on the other party and ask yourself,’What do they need? What am I able to offer them that will be of value to them?’
Sure, you can just offer the other person a slice of the profits if they accept to endorse your product/service to their list, but that is what everyone does! And these days, that’s not alluring enough. How is your offer unique?
Apply the USP - the’twist.’ Be unique! Create value for them! Make it worth their while. Make them an offer they can not refuse!
When I send out an offer for a collusion JV I simply tell them I would like to promote their product/business/service for them and not be paid for it. Rather than receiving 40 percent commission as an affiliate I offer them to keep 70+% of the profit. All they have to do is let me use their service just once ( considering that they’re an ezine, newsletter or business with a large opt-in list ). I assure them that a completely unique page will be created and payments will be made right to the partner.
Think about it!
You’ll be giving the partner additional exposure, higher profits and security of their business. In doing so, you also will be able to provide discount advertising/products/services to your members or visitors giving YOUR business more value. Because now, folks will know to come to you for repayments on products and services they need!
With this concept under consideration , go out there and seek for some firms who already have a big list or some high traffic.
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Original article was written by Kevin Lam from www.TexasSEO.com - Texas SEO is a Dallas-based web marketing and consulting firm specializing in SEO & SEM, PPC, copywriting, web designing and more.
